The Elements of Graphic Design

Space, Unity, Page Architecture, and Type by Alex W. White

Publisher: Allworth Press in New York, NY

Written in English
Published: Pages: 215 Downloads: 347
Share This

Subjects:

  • Type and type-founding,
  • Graphic design (Typography),
  • DESIGN / Graphic Arts / Typography,
  • DESIGN / Graphic Arts / General,
  • DESIGN / Reference,
  • Layout (Printing)

Edition Notes

Includes bibliographical references (p. 207) and index.

StatementAlex W. White
Classifications
LC ClassificationsZ246 .W56 2011
The Physical Object
Paginationvii, 215 pages :
Number of Pages215
ID Numbers
Open LibraryOL24881465M
ISBN 109781581157628
LC Control Number2010043571

Contents xi Acknowledgments xiii Introduction 1 1 | A Description of the Field 3 Design and Communication 3 The Designer and Other Professionals 4 “Graphic Design” versus “Visual Communication Design” 5 The Presence of the Designer in the Message 6 Information, Redundancy, and Noise 9 Reality and Creativity 10 Creativity and Communication 11 Communication and Aesthetics.   Alex W. White is a designer, lecturer, and author of six books including Thinking in Type: The Practical Philosophy of Typography, Advertising Design and Typography, and the previous edition of The Elements of Graphic teaches graduate graphic design students at Parsons, the New School for Design, and has taught at FIT, the Hartford Art School, the City College of New York, .

The Elements of Graphic Design by Alex W. White Download PDF EPUB FB2

"The Elements of Graphic Design" covers exactly that - all the important elements of graphic design. Part history, part primer, this book is a great general introduction to the basics of graphic design. The large number of illustrations are accompanied by ample explanation of why those illustrations or pictures were included and what purpose Cited by:   The graphic design equivalent to Strunk & White's The Elements of Style.

This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions/5(75).

This page book describes design ideas applicable to all graphic design in the first four chapters then gently guides the reader to logo design specifically in the final three chapters.

Approach page design in a revolutionary new way. Unlike other graphic design books, The Elements of Graphic Designreveals the secrets of successful graphic design from the unique perspective of the pages white the help of carefully selected examples from art, design, and architecture, the book illuminates the role of each design element and how it can be/5.

The Elements of Good Graphic Design are the components or parts of a work of art or design. More simply put, they are the ingredients of art. Take one part color, a pinch of texture, and a whole lot of shape and the result will be some well designed graphic design.

Recipes may vary, but all works of art and design contain a combination of the. Graphic Design for Non-profit Organizations. Graphic Design for Non-profit Organisations [Image: AisleOne] Graphic Design for Non-profit Organisations focuses mainly on design and best prac­tices for non-profit orga­ni­za­tions, but the con­tent is a great resource in gen­eral and the teach­ings can be applied pretty much any­where.

Author: Sam Hampton-Smith. Design elements are the basic units of any visual design which form its structure and convey visual messages. Painter and design theorist Maitland E.

Graves (), who attempted to gestate the fundamental principles of aesthetic order in visual design, in his book, The Art of Color and Design (), defined the elements of design as line, direction, shape, size, texture, value, and.

whole design be more important than any subgroup or individual part. Unity is therefore the goal of all design. It is the most im­ portant aspect of design, so important that its achievement ex­ cuses any design transgression. Unity exists in elements that have a visual similarity -in, for ex­ ample, elements that are all vertical (left, top).

Alex W. White is the author of Listening to Type: Making Language Visible, Advertising Design and Typography, and The Elements of Logo Design: Design Thinking, Branding, and Making books are used by professionals and as university texts the world over.

He is chairman emeritus of the Type Directors Club and has taught graphic design and typography for thirty years at /5(2). The Graphic Design Idea Book: Inspiration from 50 Masters covers all the key elements of great design, featuring seminal works from acclaimed designers such as Paul Brand, Neville Brody and Stefan Sagmeister.

It's sure to spark inspiration and keep those creative juices flowing. Honing in on those professional techniques, authors Steven Hiller. The Elements of Graphic Design by Alex W. White Offering a new way to think about and use the four design elements, this book is certain to inspire better design.

Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Released on: Ma   "The Elements of Graphic Design's first edition has been one of the most useful books on the details of design and effective visual communication.

The second edition is certain to become a standard in every design studio library." -Sharon Werner, founder of Werner Design Werks/5(). Free PDFs and E-books on Graphic Design.

ebook design ebook designer jobs electronic product design ebook everything there is to know about logo design pdf exercise book design exploring the elements of design 2nd edition pdf fashion design tutorial pdf fashion designer logos images fashion illustration for designers 2nd edition foundation.

The Elements of Graphic Design by Alex W. White in CHM, FB2, FB3 download e-book. Welcome to our site, dear reader. All content included on our site, such as text, images, digital downloads and other, is the property of it's content suppliers and protected by US and international copyright laws%(K).

The Basics of Graphic Design: The Elements. There are in total six elements of a design which you need to be aware of: the line, the shape, the color, the texture, the value and the space. The line. The line is usually present in every design, even if it is a solid border of 1px or a dotted one of 5px.

The now classic design book has been revised and expanded to feature a new dimension of counterintuitive ideas to thinking about graphic design relationships. Now in full-colour, with over 40 percent new content and over colour illustrations, The Elements Of Graphic Design is one of the most up-to-date and comprehensive design guides/5(55).

Download All 2, “book” graphic templates unlimited times with a single Envato Elements subscription. All from independent designers. The graphic design equivalent to Strunk & White's The Elements of Style. This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space.

Being a creative designer is often about coming up with unique design solutions/5(2). This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships.

The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x inch trim size, and contains 40 percent more content and over images to enhance and better clarify the concepts in. Compiled From 13 “Best Graphic Design Books” Articles.

I've collated the results from 13 "best graphic design books" articles to create this semi-scientific ultimate best graphic design books design book was given a score between 20 and 1 each time they featured on one of the 13 articles.

Chapter start. The chapter start has three decorative elements of good book design: a large sans serif font for the chapter number, a small one for the chapter title, and a line (rule) separating them that spans the width of the that the page starts down a. "The Elements of Graphic Design" covers exactly that - all the important elements of graphic design.

Part history, part primer, this book is a great general introduction to /5(55). AutoCAD is a versatile and powerful tool for developing graphic design elements. In AutoCAD Succinctly, Lucio Da Silva provides the skills necessary to make AutoCAD the base for better graphic design across a variety of fields.

The basis of good graphic design is use of design elements and their thoughtful application in the form of design principles. Clearly identify what you are trying to accomplish — use design to convey your message!!!. Title: Graphic design elements and principles Author.

White’s The Elements of Graphic Design Space, Unity, Page Architecture and Type is an approach page design in an avant-garde way. In contrast to other graphic design books, this book reveals the secrets of successful graphic design from the perspective of the “white space”.

The book sheds light on art, design and architecture and how they. Download “book mockup” graphic templates unlimited times with a single Envato Elements subscription.

Our site is great except that we don‘t support your browser. Try the latest version of Chrome, Firefox, Edge or Safari. Key Elements of a Professional Book Cover Design It takes just a few vital seconds for an editor or reader to decide whether your self-published book is worth reading or not, so the design of the book cover is incredibly important.

It's this attention to detail that makes the composition easier to t consistent alignment, your work could start to feel disorganized. Contrast.

Contrast simply means that one item is different from layout and composition, contrast can help you do many things, like catch the reader's eye, create emphasis, or call attention to something important.

The term "graphic design" first appeared in print in the essay "New Kind of Printing Calls for New Design" by William Addison Dwiggins, an American book designer in the early 20th century. Raffe's Graphic Design, published inwas the first book to use "Graphic Design" in its title.

The signage in the London Underground is a classic design example of the modern era. Book design is the art of incorporating the content, style, format, design, and sequence of the various components and elements of a book into a coherent unit. In the words of renowned typographer Jan Tschichold (–), book design, "though largely forgotten today, [relies upon] methods and rules upon which it is impossible to improve, [and which] have been developed over centuries.

The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x inch trim size, and contains 40 percent more content and over images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on web design and new discussions of modularity, framing.book cartoon design element notebook pen design element hand drawn Stapler More.

Pikbest provides excellent and attractive Cartoon book notebook pen design element materials for free download. The theme of this material is Graphic Elements,usage scenario is, Pik number isformat is AI,it is recommended to open this file with Photoshop CC,this Graphic Elements material is M, pik.These images cover both pages.

This is a techniques often used in graphic novels; however, it is not seen in Persepolis. Color and shading show feelings, moods, and emotions with different colors.

• Is an object solid black, light grey, or white? The colors and shading matter. The darkness hangs over the girls in an oppressive manor.